Would you rather purchase makeup from Kylie Jenner or Sexyy Red?
People love purchasing make up from their favorite celebrities – especially if you have goals of looking just like your favorite famous person!
Many fans can admit they want to look like Kylie, but there are also plenty of people who can admit they adore Sexyy’s personable vibe.
Is it true that Sexyy’s beauty brand, Northside Princess, could be stomping Kylie Cosmetics out of the water?
Here’s what you should know.
Northside Princess versus Kylie Cosmetics
As of now, sales for Northside Princess by Sexyy haven’t exactly been publicized since her beauty brand is so new.
But we do know that Sexyy’s beauty brand is garnering a lot of attention from the entire pop culture communty.
That’s mainly because she chose a bunch of NSFW names for all of her lipgloss shades.
Some of the lipgloss names are Coochie Juice, Gonorrhea, and Blue Ballz.
In January, Sexyy received and posted a positive review of her lip gloss shades from none other than Jeffree Star!
So, why is Northside Princess being compared to Kylie Cosmetics?
Comparisons are striking up because Kylie Cosmetic sales are down as of 2025 – and they’re unlikely to trend in a positive direction anytime soon.
According to Trill Mag, sales for Kylie Cosmetics have been significantly dropping for a while now.
The brand was at its peak in 2016, but it’s been taking hit after hit since then with fewer interested customers flowing that way.
One of the reasons this could be happening is that fans don’t consider Kylie to be someone who’s relatable.
Sexyy, on the other hand, is extremely relatable since she’s down to earth and authentic AF.
We’ll have to see what comes next for both Northside Princess and Kylie Cosmetics when it comes to individual company sales throughout 2025.
What are your thoughts on all this? Let us know in the comment section below.






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