• Aruba lures the highest number of U.S. vacation planners with 213,381 monthly Google searches. 
• Puerto Rico and Turks and Caicos follow with searches exceeding a monthly average of 200,000 – with no other island coming close. 
• Tiny Caribbean Netherlands attracts nearly zero interest, with just 106 Google searches made monthly. 

Aruba is the Caribbean destination Americans most want to visit this summer, new research shows.

The study by travel experts Rivage Travel examined Google searches for 28 Caribbean islands to identify which sun-soaked destinations most grab the attention of U.S. travelers planning their summer escapes.

Aruba landed the top spot with 213,381 average monthly searches from Americans. The Dutch Caribbean island’s ideal weather, powder-white beaches and crystal-clear waters draw more attention than any other destination in the region.

Puerto Rico ranked second with 210,007 monthly searches from potential vacationers. Its position as a U.S. territory – allowing Americans to visit without passports – gives it a serious edge over competing destinations.

Turks and Caicos Islands claimed the third position with 203,505 monthly searches. The British territory’s upscale resorts and world-class beaches continue pulling in Americans willing to pay premium prices for a luxury Caribbean experience.

The Bahamas secured fourth place with 132,259 monthly searches – impressive but almost two-fifths (38%) behind first-place Aruba’s commanding lead.

The Dominican Republic captured fifth place with 119,676 monthly searches, as Americans are drawn to its affordable all-inclusive resorts. 

The U.S. Virgin Islands landed in sixth position with 104,076 monthly searches. The territory’s American status means visitors enjoy the perks of domestic travel, while experiencing Caribbean splendor.

Curaçao took seventh place with 76,326 monthly searches, while Barbados ranked eighth with 65,694 Google searches. Both islands attract significant interest from travelers seeking authentic southern Caribbean experiences.

Saint Lucia – famous for its towering Piton mountains and luxury honeymoon resorts – placed ninth with 56,116 Google searches, while Saint Martin rounded out the top ten with 45,056 monthly searches.

Top 10 Most Googled Caribbean Destinations

Rank	Destination	Average Monthly Google Searches
1	Aruba	213,381
2	Puerto Rico	210,007
3	Turks and Caicos Islands	203,505
4	Bahamas	132,259
5	Dominican Republic	119,676
6	United States Virgin Islands	104,076
7	Curaçao	76,326
8	Barbados	65,694
9	Saint Lucia	56,116
10	Saint Martin	45,056

The research also identified Caribbean destinations Americans are least interested in.

The Caribbean Netherlands – consisting of Bonaire, Sint Eustatius, and Saba – received just 106 monthly Google searches, making these islands virtually invisible to American travelers despite their pristine diving spots and untouched beaches.

Montserrat ranked as the second-to-last destination with only 2,954 monthly searches. The island’s active volcano and limited tourist facilities keep visitor numbers microscopic compared to Caribbean hotspots.

Saint Kitts and Nevis placed third from bottom with 3,455 monthly searches. Despite gorgeous rainforests and fascinating colonial history, this two-island nation remains largely off Americans’ vacation radar.

Guadeloupe, part of France, gets just 6,289 monthly searches. Few direct flights from American cities and potential language barriers likely scare off potential visitors who’d rather stick with English-speaking islands.

Antigua and Barbuda received the fifth-lowest search volume with 7,900 monthly searches – shocking given its 365 beaches and reputation for luxury getaways that attract British royalty and celebrities.

10 Least Googled Caribbean Destinations

Rank	Destination	Average Monthly Google Searches
1	Caribbean Netherlands	106
2	Montserrat	2,954
3	Saint Kitts and Nevis	3,455
4	Guadeloupe	6,289
5	Antigua and Barbuda	7,900
6	Martinique	9,566
7	Haiti	14,658
8	Dominica	18,715
9	Saint Vincent and the Grenadines	18,988
10	British Virgin Islands	20,856

Jonathan Patton, founder and CEO of Rivage Travel, explained why Americans flock to certain islands while ignoring others.

“The data clearly shows Americans gravitate toward destinations with easy access, strong infrastructure, and established tourism sectors. Aruba’s consistent climate and beautiful beaches make it a reliable choice for travelers. 

“What’s interesting is the gap between the top three destinations—each with over 200,000 monthly searches—and the rest of the Caribbean. This suggests travelers tend to follow well-trodden paths rather than exploring lesser-known islands. 

“The lower-ranked destinations offer incredible experiences with fewer crowds. Places like Dominica and Saint Vincent provide authentic Caribbean culture and pristine natural environments that more popular destinations sometimes lack.”